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Racing News
Monday 1st August 2016
Sun Bets to Launch in UK

Media Giants Newscorp (owners of the Sun Newspaper) recently announced the launch of a brand new sports betting site in alliance with Tabgroup in Australia. The new bookmaker,, was due to be launched earlier in 2016 in time for the Euro 2016 Championship but several factors have stopped this from happening. Although no official words have been released with regards to an actual launch date it is hoped the new bookmaker will launch in time for the new 2016-2017 football season.

Originally the group were intending to work alongside betvictor to power their sports betting operation but this appears to have fallen through in early June which may explain the delayed launch date. Jamie Hart, the former head of innovation for sports betting giant William hill has been appointed executive director. Despite the delays it is reported that Sun Bets already have their relevant gambling licenses approved for the major jurisdictions but it is expected they will be mainly targeting a UK based audience initially.

The Sun is no stranger to the world of online gambling after they successfully launched almost 10 years ago. The online bingo room has gone from strength to strength attracting players from up and down the country with it's enticing welcome bonuses and vigorous marketing campaigns both online, in print based media and of course the frequent TV adverts. We expect the launch of sun bets to be no different as the group have access to a huge audience with 2m+ readers of the tabloid newspaper alone!

When Sun Bets does launch we expect a top notch range of special offers to get the players involved! So check out for the latest bonuses and offers from sun bets as well as launch dates and news.

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