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benefit from the significantly better odds that this style of betting
generates, from greater choice in how they bet, and from greater
freedom in the ability to trade in and out of a bet right up until
an event is decided.
Betfair is a betting exchange not
a traditional bookmaker. Betfair acts as a broker and provides the
technology to match bets placed by individuals. All bets on Betfair
have been placed there by users who want to have a bet in the normal
way (back), or "be the bookmaker" & offer odds to other